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Monday, July 24, 2006
British businesses losing orders as lunchtime calls go unanswered

Manchester, UK, 24th July 2006: British businesses could be losing millions of pounds in orders because they don't have enough people answering their phone lines at lunchtime.

That's the finding of Voice4IP, a subsidiary of the leading network distributor and broadband wholesaler NetServices plc, which today revealed that many organisations are underestimating the level of demand from consumers calling their offices and shops during their lunch breaks.

Voice4IP has identified that between 12pm and 2pm the number of calls going unanswered at British businesses increases substantially. Although the exact number varies from company to company, typically the number of missed calls at businesses serving the general public doubles compared to other times of the day.

The research is based on more than 100,000 calls, and highlights the importance for businesses to closely monitor their telecoms infrastructure and call patterns. Companies can also use Voice4IP's up-to-the-minute reports, which are supplied to customers of the company's voice over IP solutions, to identify other business issues such as employee misuse of the phone.

However, companies operating in the business-to-business arena do not share the issue - and indeed in many cases quite the opposite is true, with the number of calls going unanswered falling considerably while staff are taking their lunch breaks.

"The information we have uncovered shows the difficulty that many people are having in doing business with companies at lunchtime," said Voice4IP's managing director Phil Wedgwood. "Today, consumers want everything 'yesterday' so these firms are likely to be losing new business and frustrating any existing customers calling their offices.

"The research also shows how detailed intelligence on telephone calls into and out of the office can help managers to identify issues in their business, either across the enterprise or with individual departments or employees".

Voice4IP provides fully managed voice over IP (VoIP) technology. Among the features of the system, is the ability to obtain a report showing where missed calls have come from so that the customer can be contacted later in the day.

(ends)

For further information please contact:
Rebecca Dean
Insight Marketing
01625 506416
rdean@insightmkt.com

About Voice4IP
Voice4IP is a subsidiary of leading network distributor and broadband wholesaler, NetServices plc.

Voice4IP has developed a fully managed service to transmit voice traffic within and between organisations using voice over IP (VoIP) technology. The service, developed in-house, incorporates the network, soft switch and a fully integrated portal front end as well as a real time billing system - taking the concept of fully managed VoIP to a new standard in the market. Once Voice4IP connects a company with multiple sites, all inter-site calls will be free of charge. VoIP is changing existing business models in the industry and is giving rise to significant savings for customers. Voice4IP is driving industry standards.

Formed in 1996, NetServices plc is a leading network distributor and broadband wholesaler. Based in central Manchester, the company owns and manages over 20,000 sq. ft of data centre and has points of presence in Manchester, London and Sacramento, USA.

Known as "The People behind the People", NetServices brings together technologies that provide both business and consumer connectivity to the Internet including WAN, Voice over IP, L2TP DSL aggregation, hosting and co-location, leased line access, VPN and Internet security over a MPLS network.

The NetServices Group currently employs 100 staff.

For further information visit www.netservicesplc.com/www.voice4ip.com <http://www.voice4ip.com>

 

This feed contains news releases issued by the technology clients of Insight Marketing and Communications Ltd

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