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Insight Marketing - Client News
Monday, February 20, 2006
JEWISH CHARITY IN BID TO LIGHT 'THE SOUL' OF MANCHESTER

A new charity will launch in Manchester later this month backed by young entrepreneur Andrew Lazare.

Aptly named Ignite the Soul, the non-profit making registered charity aims to support young Jewish adults by running a programme of events which will allow them to interact socially while learning more about their heritage.

Rabbi Danny Bergson is joining Andrew Lazare to head up the charity, having spent the last two years working in a similar role with young professionals and students in Fallowfield.

"The main purpose of Ignite the Soul is to give young Jews the chance to make a connection, with both each other and their religion," said Rabbi Danny Bergson.

"We will provide regular Friday night meals, monthly shabbatons, Hebrew speaking lessons, festival events, educational programmes, one-to-one learning, an annual shabbaton in Israel and we are also planning an educational trip to Eastern Europe later this year."

Andrew Lazare, managing director of Manchester-based off plan property specialist Urban Logic, is delighted that what has been a long-term goal of his is finally in sight.

"Urban Logic supported a group of young Jewish adults last year on an educational trip to Israel - the highlight of which was a breakfast meeting with Moshe Katsav, president of Israel, followed by prayers in his private synagogue," he said.

"The trip was a tremendous experience for the individuals concerned and it was a privilege for my company to offer its support.

"Witnessing the level of fulfilment this trip achieved, strengthened my determination to drive the launch of Ignite the Soul and to work closer with Rabbi Danny Bergson.

"Today pressures of work and the consumer society mean that traditional community ties have been weakened.

"The aim of Ignite the Soul is to provide quality time and space to re-establish the connection between Jews as individuals and with their heritage. We hope to make the Jewish faith more accessible to young people."

Ignite the Soul is aiming to raise £150,000 during its first year of activity to help subsidise its projects. To learn more about the charity and its programme of events, call Rabbi Danny Bergson on 07976 312 825.

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For more press information contact Elizabeth Swain or John Butters at Bell Pottinger North on (01625) 506444 or email eswain@bellpottingernorth.co.uk / jbutters@bellpottingernorth.co.uk

 

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