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Tuesday, September 06, 2005

Multi-format encoder design for wireless IC’s heralds the future of mobile video

Oulu, Finland – September 6th, 2005 - Hantro announced today the availability of a new hardware encoder design targeted for wireless IC manufacturers. The 6250 encoder supports MPEG-4, H.263 and H.264/AVC video formats at resolutions up to 720x576 as well as up to 16Mpix JPEG still images. An optimal solution for the mobile environment, Hantro’s design shares common hardware and software blocks to provide a minimal silicon gate count without compromising performance.

Supporting multiple video standards, the 6250 encoder enables a powerful suite of applications including video messaging, video telephony and personal video recorder. More than just an encoder, with integrated pre-processing functionality for colour space conversion the 6250 simplifies overall system design by accepting standard outputs from image sensors. It also provides for image rotation which allows for landscape and portrait orientation capture, something which if executed in software, would be extremely heavy on the CPU.

“Our proprietary implementations for intra prediction and motion estimation are extremely computationally efficient” says Jani Huoponen, Director of Business Development at Hantro “this means that the 6250 multi-format encoder is capable of delivering better quality video with much less power consumption.”

“Incorporating SDTV resolution video recording capability into a mobile handset may seem a little extreme however, when you consider the convergence of devices in the digital living room, it is a natural step.” says Eero Kaikkonen, President and CEO of Hantro. “Future embedded applications will enable you to wirelessly stream your home movies created with your mobile handset directly on to your TV.”

About the Hantro 6250 Encoder
About Hantro
Focused on mobile, Hantro is committed to continually advancing video enabling technology to deliver capabilities that exceed the expectations of the marketplace. A leading provider of hardware and software based MPEG4, H.263 and H.264/AVC video codec solutions as well as a complete integration platform; Hantro facilitates the implementation of applications such as: Camcorder, Video Players, Video Telephony and Mobile TV.
Hantro is uniquely positioned to provide technology solutions for silicon providers, device manufacturers and network operators. For more information please visit www.hantro.com.

Press Contact:Tony HopeHantro Products Oy+358 (0)8 8156 300tony.hope@hantro.com

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